Basically a website is a product of marketing, is the image of a brand, an idea. Large companies spend huge sums of money to develop a corporate image carefully to help them succeed unless a more extensive market.
Well, as important or more (if we see the number of potential public can reach) is a web design, although many makers still do not share this idea …
The color of a web exercised a certain impact on the user, so the choice of the band are going to use that color is of paramount importance to a greater acceptance.
Once the user arrives at our site, we have about 10 seconds or not to call attention to this potential customer.
Colors can make you feel comfortable and safe, or otherwise. For this there are various combinations with its corresponding impact, which I define below.
Warm colors
* Those who go from red to yellow (orange, brown …).
* Tendency to be aggressive and emotional.
Cold colors
* Van’s purple to green.
* Green is the composition of blue and yellow, blue, the more you have, the more it will be cold.
* Tendency to serenity.
Neutral colors
* White and black, and therefore gray.
* Increase the potential for warm colors.
Harmonious colors
Too much color can be disturbing and chaotic, while the offense, it can be boring, as always the middle ground is the best solution.
Computers are the color depending on the amount of red, green and blue RGB. These colors, unfortunately not always show the same, dependent on the machine with the user, and this can cause serious functional and aesthetic problems. Here comes as the dilemma, we use certain colors in the palette of the operating systems? Or we risk …
THE COLOR IN TEXTS
It is very important to establish good contrasts between the source and its background, it largely depends on the attention of the user in general should provide as much as possible the readability of texts.
Black on white is always a good choice. Red and blue are useful to highlight. Avoid as far as possible the black background
THE MEANING OF COLOR AND CULTURE IN GENERAL
* Blue - peace, tranquility, calmness. In China, blue is associated with immortality in Colombia is associated with the soap in India, blue is the color of Krishna and the Middle East blue is a color of protection.
* Black - power, sophistication, elegance, wealth, fear and evil. In many cultures is the color of mourning.
* Green - nature, health, good fortune, generosity, youth, … in Ireland has a religious significance (Catholic) and in certain tropical cultures is associated with danger.
* Orange - energy, balance, warmth, enthusiasm, dynamism, Ireland has also … religious significance (Protestant)
* Purple - royal, spirituality, nobility, ceremony, mystery, …
* Red - love, danger, desire, speed, force, violence, anger, blood, … In China, good luck and celebration, and purity in India.
* White - simplicity, purity, peace, humility, … In Japan it means death and funeral color in Islam.
* Yellow - joy, happiness, optimism … In Asia has meaning imperial.
Color is a very powerful tool, is the first to create sensations to the user, hence its importance. Studied carefully to whom it is directed to your website and choose the colors properly.
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